Roman Advertising

Hanging promotional posters on construction scaffolding is a common practice in Italy. Recently a church in Rome was being renovated so a poster was hung on the scaffolding outside it. This didn’t go over real well with the church as the ad was for the Da Vinci Code movie!

The Rev. Marco Fibbi, a spokesman for Rome’s Vicariate, said the poster was “causing a problem.” “This movie is not reputed to be particularly appreciated by ecclesiastic circles,” Fibbi said.

That means–“churches hate this movie,” for those of you who read the NIV. The Italian government, which owns the church, will remove it soon.

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